TEESSIDE EXPO EXHIBITOR TIPS

    1. Be clear about what you’re buying.
      Many exhibitors think they are buying some exhibition space, a display table and business leads. Smart and successful exhibitors realise they are buying face to face contact with potential clients, influencers and those who might know or recommend them in a highly competitive market.
    2. Give yourself enough time.
      Many exhibitors sign up for shows too close to show time. Ideally, you should sign up at least 3 months before the show to give yourself time to plan and prepare for a successful show experience.
    3. Build a plan for success.
      Many exhibitors rent the space; send the sales people, products and literature and hope things work out. Successful exhibitors ask this question before the show: “At closing time, and within 90 to 180 days after the show, how we will know we were successful?” By determining in advance the specific outcomes they desire, they can create plans for achieving those outcomes.
    4. Read your Exhibitor Setup Instructions very carefully.
      This critical tool, which goes mostly unused, will answer many of your questions and direct you to resources you need to have a great day.
    5. Don’t have a party without Inviting guests.
      Only 15% of exhibitors use targeted pre-show marketing to identify and attract the right people to their exhibit. Be one of the 15%. The competition for an attendee’s time is fierce. Successful exhibitors get on their target attendees’ “short” list before the show opens.

WE HOPE YOU HAVE A GREAT DAY AT THE TEESSIDE EXPO

Financial Wellbeing for Employees

Sam Tate & Marie Ranson

A joint presentation by award winning firms New World Financial Group and Key Wellbeing explaining how employers can make steps towards improving the financial wellbeing of their employees.

Presented by Sam Tate, Co-founder and Director of New World, and Marie Ranson, Commercial Director at Key Wellbeing.

 

 

Marketing, It's all about You!

Leeanne Coatman

In this session Leeanne will talk you through the smart way of planning a media strategy and how to implement it for the best results

Leeanne is an experience account manager for the Global Media group

Disaster Recovery in a Digital World

James Hay

Thinking about the ‘what if’s’ in business is not often a priority, but do you have the plans in place to keep your business working if the worst happened? James Hay, Technical Product Manager at Odyssey will give useful insight on how to protect your business.

James is Technical Product Manager at Odyssey Systems. He joined Odyssey in 2011 and has progressed within the team from Technical support, to Network Infrastructure Engineer to now managing the team. James leads a team of engineers who are certified to the latest industry standards and was pivotal in the partnership between Odyssey and Microsoft.
James has a passion for innovation and in his day-to-day role he is always looking for new products and services to deliver the very best customer experience.

BeReal with your Social Media & Personal Brand

Sophia Gowland

In a world where there’s a lot of pressure online to only show your carefully curated highlights, there’s also a thirst from your audience for authenticity across both your business brand & your personal brand. Let’s talk about how to actually BeReal on social platforms…

I'm Sophia, the founder of award-winning Marketing Agency, Petite Agency. We specialise in Social Media Management for ambitious brands looking to grow their business & Personal Brand Management for ambitious entrepreneurs looking to grow their influence.

I’ve spent over a decade working in marketing for various industries, businesses, and entrepreneurs, helping them to tell their stories & talk to their audiences in the most authentic & engaging ways, and that’s now what Petite Agency is all about, empowering every client we work with to do just that.

I set up my business in 2020 & owe so much of the success I've had in that time to building an authentic personal brand online...

 

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